Alright! It’s been some time since our last blog post. The plan is to write one every 2 weeks at least. We shall try our best to do that. The point is to have something fun to read. If you guys want to put something up on our blog, do give us a shout-out. We’ll gladly put it up. So, first up! We went live on 7th June and it’s been a little over 2 months now. Quite a lot has happened in these 2 months and we’re enjoying every moment of it. It’s not easy running your own brand. … Continue reading So much to say, so little space.

It was back in November 2012 when the idea of The Souled Store was born. All of us, not having worked at a corporate job for too long, had a similar feeling bubbling inside us. We wanted to do something of our own. We wanted that freedom to do what we want to, when we want to, and how we want to. It’s taken us about 6 months to finally launch and what a ride it has been till now. Starting with sitting at a café in Bandra on Day 1 and jotting down ideas on a piece of paper … Continue reading We are LIVE!